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Pay-Per-Click (Google Ads)

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Overview

Stop paying for clicks that never convert

Most underperforming Google Ads accounts are not short of budget — they are short of structure. Broad match with no negatives, one landing page for every keyword, and conversion tracking that was never verified.

We rebuild the account around intent, match landing pages to the promise in the ad, and let the data decide where the next dollar goes.

What's Included

  • Account audit & restructure
  • Search, Shopping & Performance Max
  • Keyword & negative list building
  • Ad copy writing & testing
  • Landing page conversion review
  • Conversion tracking & GA4 setup
  • Bid strategy & budget pacing
  • Monthly performance reporting

Common Questions

We recommend $1,000/month or more so campaigns exit the learning phase and there is enough data to optimise against.

We offer both a flat monthly fee and a percentage model. Flat fees suit stable budgets; percentage suits accounts scaling quickly.

You do. We work inside your account with manager access, so your history, audiences and learnings stay with you if we part ways.

Usually the first thing we do — verified conversion actions, enhanced conversions and server-side tagging where it makes a difference.

Ready to start?

Book a free 30-minute discovery call and get a clear scope, timeline and quote.

Let’s make your ad spend work